Rossella Proscia

Marketing Director

Rossella joined the Alpha Plus Group in July 2016, assuming responsibility for the strategic marketing direction and development of schools and colleges, nationally and internationally. Rossella has 14 years’ experience as a Marketing Director in the global education sector, her latest role with McGraw-Hill Education. Here she created the EMEA marketing hub, led customer insight and demand generation programmes and managed a team of 18 people.

Prior to this she was EMEA Marketing Director for Cengage Learning, a provider of education solutions for higher education, schools and libraries worldwide. She set the marketing strategy for the EMEA region, led many successful product launches and achieved consistent improvement in marketing Return on Investment. Rossella graduated from University of Trieste with a BA Hons in International Relations and is fluent in both English and Italian. Married with three children, her ambition is to find time to restart her triathlon training. Other interests include history and music.